Vaping Demystified

A 30-minute documentary featuring health professionals and human-interest stories produced by eskimosoup in response to a challenge from Yorkshire Cancer Research as part of their commitment to reducing the number of people in the region who smoke and go on to get cancer as a direct consequence.

Client

Yorkshire Cancer Research

Services

Video, Marketing, Website

What did
it achieve?

Widespread regional media coverage, 1000% increase in subscribers to the charity’s YouTube Channel, widespread professional recognition, over 130,000+ views within 3 months of launch and coverage in international press.

Brilliant work! Great storyboarding, editing, music and illustrations. Excellent balance between talking and facts. Can’t wait to distribute it!

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